One video. Five minutes. More than 140,000 impressions and 60,000 views. Sounds like a pretty good return on investment, no? The truth is, getting positive media attention can be tough these days, especially when

Analytics show the majority of patients are starting to access your website from their mobile device (phone or tablet). In fact, for some of our clients we see as much as 70% of traffic

This week’s episode reviews a recent case study published on the InsightMG.com website discussing how a large Physical Therapy clinic increased their social media reach by 1100%, netting them an additional 500 appointment requests

Have you ever considered using marketing funnels to drive revenue to your medical practice? Heck, what does that even mean? Well, if you’re focused on creating great content (something we preach all the time),

Easy, tiger. We all want our practice marketing efforts to pay off as quickly as possible, but sometimes it can really pay to slow down, take a step back and breathe. After all, putting

Did you know Instagram boasts 600 million active users and Snapchat has 166 million of their own? That means there are millions of household decision makers on the platforms and you can reach them

All good content-driven inbound marketing strategies for your medical practice start and end with one thing: storytelling.  That’s right, your ability to tell a good story will determine how effective you are at capturing the