About Us

Ideas. Solutions. Results.

We’re all about helping you attract and retain more patients without creating additional headaches and responsibilities on your already full plate.

Sounds pretty good, right?

Since 2006, we’ve been providing full-service medical marketing solutions to independent specialty practices (and only independent specialty practices) of all shapes and sizes.

Our mission is to help you solve problems big and small using data-driven strategy and creative ideas that produce measurable results.

We’re a small, dedicated team who understands what you do and how to best showcase the benefits and outcomes you offer patients.

Along the way to showcasing these successful patient benefits and outcomes, we help you build superior customer and clinical experiences by establishing meaningful, consistent healthcare brands.

The Insight Difference

We Deliver.
Our clients stick around because we are highly responsive and we deliver results. Our job is to anticipate your needs and provide you the strategy and tactics necessary to attract and retain more patients.

We Care.
When you become a client, we take the time to understand your practice, your culture and your patient experience. Our clients are long-term because we become an extended part of their family and they become part of ours.

We’re Specialized.
We only work with medical practices across a handful of specialties. Our niche is practices with 12-20 providers but we’ve also been known to deliver great results for single provider offices too.

Meet Your Team

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Jennifer Thompson


Jennifer Thompson serves as President at Insight Marketing Group. She founded the medical marketing company in 2006 after an unsuccessful run for political office (which she went on to win in 2010 & 2014). Jennifer has two decades experience in marketing in the areas of technology, retail and medical for small businesses and Fortune 100 companies. She’s a serial entrepreneur who wakes up every day at 4am ready to change the world. When it’s time to recharge, Jennifer enjoys being on the water and dreaming up her next big idea.

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Corey Gehrold


Corey Gehrold is Vice President of Client Strategy at Insight Marketing Group. He has close to a decade of experience successfully marketing medical practices via traditional, virtual and inbound marketing methods. He enjoys innovative marketing, analytics, chocolate chip cookies and rooting for the Orlando Magic.

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Lawrence Lefcort


Lawrence Lefcort acts as Insight Marketing Group Editorial Director. A storyteller at heart, Lawrence brings over a decade of writing and editing experience to his wordsmith endeavors. He has written content across an array of niches including health, wellness, B2B, and personal growth, and has served clients in the medical, IT, HR, event planning, and manufacturing industries. The proud father of a charming 6-year old boy, Lawrence is passionate about healthy-living, traveling off the beaten path, and learning new languages.


Jennifer Taggart


Jennifer Taggart serves as Client Success Manager at Insight Marketing Group. Jennifer is an awesome relationship builder and has never met a stranger. She has more than fifteen years experience in the medical marketing industry including managing partnership development initiatives, spearheading community outreach programs, and managing non-profit foundations. When not at the office, Jennifer can usually be found running between dance competitions with her two talented daughters.

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Danielle Owings


Danielle Owings is Community and Social Media Manager at Insight Marketing Group. A few of her favorite things include likes, tweets, blogs and online reviews. She is passionate about social engagement, creating awesome content and traveling the world.

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Josh Pruitt


Josh Pruitt is Creative Content Manager at Insight Marketing Group. He started working in medical marketing straight out of college, where he received a bachelors degree in Business Marketing. He enjoys design, video production, golfing and a smooth glass of whiskey.

We Are Certified Digital Marketing Specialists

Customer value

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Our Core Values

Value #1: Get it Done Quickly & Correctly

We believe in delivering high-quality, strategic and creative work as quickly and correctly as possible. In our office, we encourage collaboration, innovation and motivation. Do we make mistakes? Sometimes, sure. But that’s part of being human; and when we do, you can bet we admit it and go above and beyond to fix it.

Value #2: Relationships Are Built on Trust

We like to think there’s a reason 98% of our clients stick with us for years. That’s right, most of our clients become part of our family (and vice versa) and stay on-board for years. We believe this is due, in part, to our quality of work, but also to the relationships we develop and the trust we build while working in the trenches with them every day. By being dependable, fulfilling our promises and backing up our ideas with actions, we use trust as the foundation to create remarkable ROI for every practice we have the pleasure of working with.

Value #3: Be Happy, Not Satisfied

Working in healthcare (and marketing to support healthcare) can be stressful, as we’re sure you’re well aware. We believe keeping a positive attitude and being happy help create a better environment for us and for our clients. As an added bonus, it also helps produce quality work and adds a few smiles to the day. That said, for as happy as we are, we’re never satisfied; and because we’re never satisfied, we’re always looking for ways to improve your bottom line and anticipate upcoming trends and pitfalls. It’s a fine balance, but we’ve gotten pretty good at it over the years.

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