Articles
Below you’ll find different articles that we’ve put together. These articles were created with the intent to provide knowledge and be used as a tool to help make you a great medical marketer. We’ll share tips, tricks and step-by-step guides for what works and what doesn’t.
Our articles will be based around ongoing topics about current events and issues that we feel can use some guidance. We aim to make your life easier while helping your practice stand out from your competitors.
Our Latest Articles Are Listed Below:
IMG President Speaks at ASOA as Social Media Customer Service Expert
The American Society of Ophthalmic Administrators (ASOA), an organization that empowers ophthalmic leaders to elevate the business of ophthalmology through education, innovation, support, and collaboration, hosted Insight
National Conference Features Insight Prez as Digital Communication Expert
The Medical Group Management Association (MGMA), one of the nation’s premier associations for medical practice leaders and professionals, featured our very own Jennifer Thompson, president of Insight
National Oncology Publication Features Insight as Industry Expert
Jennifer Thompson speaking about managing and marketing your online reputation at SROA’s 35th Annual Meeting The most recent edition of Radiation Oncology News, a national
Key Benefits of Engaging Your Employees (and How to Do It)
“There are only three measurements that tell you nearly everything you need to know about your organization’s overall performance: employee engagement, customer satisfaction, and cash flow. No
Company Retreats, Strategy Sessions and Year-End Reviews: Why End-of-Year Planning is Critical to Your Business, Employee Morale and Well Being for the New Year
We’re fresh off four days at Walt Disney World where we logged 10+ miles a day park hopping, eating and enjoying some much-needed downtime outside of work.
Grammar Tips Series Part 2: Five Hacks for Better Writing
How important is grammar for your medical practice marketing material? How important is fresh air to your lungs? Poor grammar on your marketing material can turn patients