Your patients are not who they were 10 years ago. The same goes for how they perceive their experience with your practice. Sorry to tell you, but it just isn’t the same. The truth
If it hasn’t been on your radar screen, it should be now. We’re talking about ADA-compliance for your practice website. In a landmark lawsuit, the first of its kind to make it to trial,
Our clients always ask us what we see on the horizon (or around the corner) when it comes to marketing their medical practice. They want to know what they could be doing that they’re not
We’re fresh off four days at Walt Disney World where we logged 10+ miles a day park hopping, eating and enjoying some much-needed downtime outside of work. A family vacation? Not actually (although, we
How important is grammar for your medical practice marketing material? How important is fresh air to your lungs? Poor grammar on your marketing material can turn patients away. Luckily, we’ve got 5 tips to
Well, it’s finally happened, and if you didn’t notice it, we wouldn’t blame you (it didn’t exactly make the evening news). Google is saying goodbye to Google+, the perennial black sheep of social networking services.
Just because you have a marketing budget doesn’t mean you have a marketing plan. To make the most of your dollars you need to have a 2019 strategic plan. Sure you want new patients (who
When it comes to reputation management, online review sites can make or break a prospective patient’s decision to make an appointment (or not). One thing is for sure: online reviews are here to stay.
Want to know our best advice for your marketing strategy in 2019? Use video (with captions) whenever you’re considering posting on social media. There is no better way to maximize your ROI, boost your
From November 1 - December 15, people will be looking to switch insurance programs and you can capitalize on the situation to drive more appointments through the front door. How so? Open Enrollment presents