Replacing employees can cost upward of 50% of the employee’s annual salary, not to mention the headache and lost productivity to your medical practice. Having a gameplan to develop and engage your employees can
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The American Society of Ophthalmic Administrators (ASOA), an organization that empowers ophthalmic leaders to elevate the business of ophthalmology through education, innovation, support, and collaboration, hosted Insight Marketing Group president Jennifer Thompson as a
Back from the ASOA (American Society of Ophthalmic Administrators) Annual Conference in sunny San Diego, CA, Jennifer and Corey share their insights and takeaways in this week’s episode of the DrMarketingTips podcast. Several key
This week, we introduce the final installment of our four-part series which now totals more than one hundred different action items to improve the patient experience at your medical practice. In this episode, we
This week on the DrMarketingTips Podcast, Jennifer shares valuable new data about the buying preferences of Generation Z consumers and outlines exactly how these 75 million American youngsters could wreak havoc on the way
This week we are continuing our theme of bringing you 25 (more!) ways to improve the patient experience. From enhancing your patient parking to accurately communicating office wait times, this episode is chock-full of
The Medical Group Management Association (MGMA), one of the nation’s premier associations for medical practice leaders and professionals, featured our very own Jennifer Thompson, president of Insight Marketing Group. Jennifer was a featured speaker
The world of social media marketing is becoming more technical and complicated over time. There are a lot of tools out there, but which ones are worth your time and effort? It's clearly important
In this week’s episode, we share another 25 ways you can elevate your patients’ experience to a whole new level. Since Part I of our 25 Ways to Improve the Patient Experience, that brings
“Fine is the f-bomb of customer service.” Shep Hyken The numbers don’t lie: poor customer service costs businesses more than $75 billion a year according to a recent report. That’s up $13 billion since