Are you interested in applying a HIPAA-compliant social media strategy to manage and improve your online reputation and boost your authority among current and prospective patients? Of course you are. This week’s episode was
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If your medical practice is looking to get in front of and engage new patients, particularly millennials with decision-making power, Instagram is the place to do it. Try this on for size: 75% of
This episode was taken at Dry Eye University in Orlando, FL, where we asked optometry and ophthalmology practice managers and physicians from around the globe what their greatest marketing challenge was. What we realized
If you’re scratching your head right now asking yourself “what the heck is Pinterest?” you’re in good company. You probably wouldn’t be surprised to learn that many of your medical colleagues don’t have the
Just when you think you’ve got your online review process all sorted out, and things are running hunky dory — BAM! Here comes Google with yet another algorithm curveball to throw your game off
Bad reviews are bad for business. They negatively influence your online reputation and can even drive away potential patients. Wouldn’t it be nice to stop a negative review before it ever gets posted for
Did you know that you have a powerful tool right at your fingertips to help you attract new patients, engage the ones you already have, strengthen employee loyalty, and boost those all-too-important online star
A major concern we hear time and again from our medical practice clients is: how can we stop patient leakage? The answer comes from a wise old doctor who once said, “Sometimes the best
Earlier this year we were invited to partner with ReferralMD to provide our brand of marketing advice and real-world examples (with a touch of terrible puns) to physicians and healthcare providers throughout the U.S.
Can you use Twitter to help manage negative reviews, enhance customer care, boost employee engagement, and attract those coveted 5-star ratings? Yes, yes, yes, and YES. Healthcare has been one of the slower industries