There is no question that artificial intelligence is a powerful marketing tool. From targeted advertising to online chatbots, we’ve seen the emergence of AI systems that have rapidly changed the face of medical marketing,
Insight Marketing Group, a leading full-service healthcare marketing agency for independent physician practices in Orange County, FL, has announced their expansion to California with the opening of a new office in the heart of
What is local search and why does it matter to your practice? 5 steps to improve local search How do new patients find your practice? There’s no question that the internet changed how patients
TikTok has emerged as a popular platform for short-form videos, with millions of users and a rapidly growing user base. If you’re looking to grow your TikTok presence, one of the most effective strategies
As your practice grows, your marketing needs will change. Whether you’re opening a first location or a fifth office, the success of your business will depend on your ability to engage your community, both
Video advertising has become an increasingly popular form of digital marketing over the past few years. With the rise of video-sharing and short form video platforms like TikTok and Reels, video ads are now more
Out with the old, in with the new. As we kick off 2023, now is a great time for medical practices to refresh their marketing campaigns with some of the innovative strategies and trends
The new year is a time for reflection—as medical professionals and healthcare marketers, the end of a cycle is an opportunity for you to take stock of where you are now and use this
With video accounting for nearly 82% of all online traffic, there’s no question that video content is the most popular form of digital media on the internet. Quick, captivating, and informative, it provides a
Customer service is at the heart of providing a positive patient experience. For medical professionals, this means fostering a company culture that caters to the needs of patients who expect more than just medical
© Copyright Insight Marketing Group | All Rights Reserved | Terms of Use