The American Society of Ophthalmic Administrators (ASOA), an organization that empowers ophthalmic leaders to elevate the business of ophthalmology through education, innovation, support, and collaboration, hosted Insight Marketing Group president Jennifer Thompson as a
The Medical Group Management Association (MGMA), one of the nation’s premier associations for medical practice leaders and professionals, featured our very own Jennifer Thompson, president of Insight Marketing Group. Jennifer was a featured speaker
“There are only three measurements that tell you nearly everything you need to know about your organization’s overall performance: employee engagement, customer satisfaction, and cash flow. No company, small or large, can win over
Your patients are not who they were 10 years ago. The same goes for how they perceive their experience with your practice. Sorry to tell you, but it just isn’t the same. The truth
Our clients always ask us what we see on the horizon (or around the corner) when it comes to marketing their medical practice. They want to know what they could be doing that they’re
We’re fresh off four days at Walt Disney World where we logged 10+ miles a day park hopping, eating and enjoying some much-needed downtime outside of work. A family vacation? Not actually (although, we
Well, it’s finally happened, and if you didn’t notice it, we wouldn’t blame you (it didn’t exactly make the evening news). Google is saying goodbye to Google+, the perennial black sheep of social networking services.
You read that right. According to recent reports, up to 85% of Facebook video is watched without sound. That means if you want those videos you’ve been stressing over (and paying for) to pay
Did you miss (or intentionally skip over) that innocuous Facebook email saying your business page is going to be redesigned? “Oh no, now what!?” you might have cried out, either out loud or in
One of the things we sometimes hear from our medical practice clients is ‘should we be on Snapchat?’ Or would your limited and highly-valuable time be better used somewhere else? Snapchat has the potential
