There’s no denying the type of content you’re able to produce in a COVID-centric environment may not be ideal, but that doesn’t make it any less effective or important. In fact, PR Week recently
Nothing says Monday like an inbox of negative patient reviews. But, what can you do about negative reviews and when should you say, enough is enough? In this week’s episode of the DrMarketingTips Podcast,
Do you need to be on Google Ads? How do you get your ads to show up on sites like the New York Times front page? We explain all that and more. In this
Significant changes to some of our favorite social media platforms may impact your marketing programs moving forward. From huge updates at Facebook to TikTok drama, and now with the introduction of Instagram Reels, you
Part of the “new normal” for medical practices means adapting and finding new ways to thrive. Prior to the COVID-19 pandemic, patient experience was a key focus for many practices; but it was, understandably,
In this episode of the DrMarketingTips Podcast, Jennifer sits down with Dr. Barbara Hales to discuss her secrets for successful marketing. Tune in to discover: The #1 mistake practices are making on social media
Having a well-designed public relations strategy can quickly establish your practice’s expertise with local referring physicians and with potential patients. In this article we’ll outline and dig deeper into 5 public relations strategies for
Doctors and practice managers can easily have a competitive advantage if they know how to build relationships with their local television stations to send out their marketing messages. When adding new physicians, offering unique
How should medical practice marketing change during a global pandemic? This article will share tips on how to improve the patient experience during COVID-19, what adjustments should be made to messaging on social media
Isaiah Douglass, MBA, CFP®, the host of The Veterinarian Success Podcast, featured marketing expert and president of Insight Marketing Group, Jennifer Thompson, to discuss how veterinary practices need to think about marketing in today's
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