There’s no denying the type of content you’re able to produce in a COVID-centric environment may not be ideal, but that doesn’t make it any less effective or important.
In fact, PR Week recently said ‘if content was king yesterday, it’s emperor today.’
In this episode of the DrMarketingTips Podcast, Corey and Jennifer discuss how COVID has affected content marketing for medical practices and what types of content is really working well for clients today.
Tune in to discover:
- Tips to incorporate awareness, sensitivity, and value in each content piece you produce
- How to do referral marketing with COVID-19
- Ways to create one piece of content and use it in multiple ways
- What your social and email newsletter content should say over and over again
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