Articles
Below you’ll find different articles that we’ve put together. These articles were created with the intent to provide knowledge and be used as a tool to help make you a great medical marketer. We’ll share tips, tricks and step-by-step guides for what works and what doesn’t.
Our articles will be based around ongoing topics about current events and issues that we feel can use some guidance. We aim to make your life easier while helping your practice stand out from your competitors.
Our Latest Articles Are Listed Below:
Patient Value Journey
You want more patients, but have you ever really considered how these patients are supposed to find you? Today’s tech-savvy self-referral patient has plenty of choices
Insight Marketing Group Featured on Referral MD
We were recently featured on the ReferralMD website as Insight Marketing Group President Jennifer Thompson was invited to share her expertise on everything from marketing your medical practice online
The Rise of Social Media Customer Care and What it Means to Your Medical Practice
Social media has not only emerged as a THE platform for reaching potential patients, but has become the go-to choice for those of us expecting instantaneous 24-hour
5 Easy Ways to Wow Your Patients Over the Holidays
Everyone is guilty of getting caught up in the day-to-day grind, right? We have so much to do and so little time to do it. Sometimes, successful marketing
4 Pivotal SHSMD Conference Takeaways You Need to Know
This past month, several thousand healthcare strategy professionals met at the Orlando World Center Marriott for the annual SHSMD conference to discuss strategies in healthcare including best
5 Ways iOS 11 Can Change How You Market Your Medical Practice
Do you use an iPhone as your pocket computer (*ahem* cell phone) of choice? If you do, you may have heard about the dozens of changes associated