Can you use Twitter to help manage negative reviews, enhance customer care, boost employee engagement, and attract those coveted 5-star ratings? Yes, yes, yes, and YES. Healthcare has been one of the slower industries
When choosing a new physician, three out of four patients now turn to patient reviews as their first step, according to research from Software Advice. And the number is growing. Effectively managing and claiming your
Okay, so you’ve invested sweat and tears, time and money to optimize your practice website for design, feel, and functionality (including mobile!). But now what? If you want to show up on the first
What's your target demographic? Who exactly are you trying to reach? If I’ve heard it once, I’ve heard it a million times. Me: Doctor, who’s your ideal patient? Doctor: Woman, mid-40s, has insurance. Me
Goal setting sounds easy enough, right? I want to lose weight; I’m going to be a better person; this is the year I will spend more time with my family. We all set goals
You want more patients, but have you ever really considered how these patients are supposed to find you? Today’s tech-savvy self-referral patient has plenty of choices when it comes to deciding on their
We were recently featured on the ReferralMD website as Insight Marketing Group President Jennifer Thompson was invited to share her expertise on everything from marketing your medical practice online to online reputation management (code word ORM)
Social media has not only emerged as a THE platform for reaching potential patients, but has become the go-to choice for those of us expecting instantaneous 24-hour feedback, referrals from our peers, a place
Do you want to email current and potential patients to increase your marketing efforts? Not sure how to get started? Discover how to easily build an email list and use it effectively below. One
Do you want to know how you can easily boost your facebook engagement with fans? How can you create a facebook marketing strategy that really works? When it comes to social media, the name
