The 36th Annual Association of Otolaryngology Administrators Conference in New Orleans (AOA-36) focused on the present and future of ENT practice management. After attending and hosting a session on the role of social customer
You read that right. According to recent reports, up to 85% of Facebook video is watched without sound. That means if you want those videos you’ve been stressing over (and paying for) to pay
One of the things we sometimes hear from our medical practice clients is ‘should we be on Snapchat?’ Or would your limited and highly-valuable time be better used somewhere else? Snapchat has the potential
In this week’s episode, we share tips to use timely social media posts to drive engagement with your practice. These posts do extremely well, take little time to prep (if done correctly) and have
Did you know that you have a powerful tool right at your fingertips to help you attract new patients, engage the ones you already have, strengthen employee loyalty, and boost those all-too-important online star
Earlier this year we were invited to partner with ReferralMD to provide our brand of marketing advice and real-world examples (with a touch of terrible puns) to physicians and healthcare providers throughout the U.S.
[Update March 8, 2018] Join us this week as Insight Marketing Group President, Jennifer Thompson, and Vice-President, Corey Gehrold revisit an oldie but a goodie, timeless podcast. Marketing a new doctor for your medical practice can
Like it or not, social media is here to stay. It’s where you can find your friends, where your family is, and, you guessed it, where your current and potential patients are. Use of
Everyone is guilty of getting caught up in the day-to-day grind, right? We have so much to do and so little time to do it. Sometimes, successful marketing is just about going above and beyond
This past month, several thousand healthcare strategy professionals met at the Orlando World Center Marriott for the annual SHSMD conference to discuss strategies in healthcare including best practices and emerging trends. Although we couldn’t
