Reputation management for doctors is essential for ensuring a clean digital footprint online. Using your reputation to attract and retain patients is a key component of any successful marketing strategy. In fact, studies show
With more than 50% of older adults watching YouTube daily, now is the time to brush off your video marketing strategy and evaluate how your medical practice can use YouTube to attract and retain
Physicians and practice managers can put their values into action, support medical research and training, and offer community service by starting a medical nonprofit organization. Idealism is great, but realism means there are important
Find out what Yelp’s new feature does to warn consumers about businesses who have been accused of racism and what Press Ganey’s purchase of Doctor.com means for your surveys and reviews in this episode
Our employees go through HIPAA training but have you warned them about her angry cousin, TCPA? In this week’s episode of the DrMarketingTips Podcast, Jennifer sits down with neurosurgeon and attorney, Dr. Jeff Segal
Part of the “new normal” for medical practices means adapting and finding new ways to thrive. Prior to the COVID-19 pandemic, patient experience was a key focus for many practices; but it was, understandably,
Having a well-designed public relations strategy can quickly establish your practice’s expertise with local referring physicians and with potential patients. In this article we’ll outline and dig deeper into 5 public relations strategies for
Mark Thackeray, the host of The Dental Marketing Secrets Podcast, featured marketing expert and president of Insight Marketing Group, Jennifer Thompson, to discuss how you can engage your team in your marketing efforts. Since
Greg Kihlström, best selling author, speaker, entrepreneur, and host of The Agile World, featured marketing expert and president of Insight Marketing Group, Jennifer Thompson, to discuss patient experience and training employees. Since 2006, Thompson
Chuck Blakeman, Entrepreneur, founder of Crankset Group, acclaimed author and speaker, and host of Get Off the Treadmill Podcast, featured marketing expert and president of Insight Marketing Group, Jennifer Thompson, to discuss the impact
