“What worked yesterday doesn’t always work today.” - Elizabeth Gilbert  Social media is always evolving, and sometimes the tried and true strategies from just a year or two ago don’t work anymore on the

Content creation for your medical practice can take a lot of forms, so how can you get started and where should you put all this content once you’ve created it?  In this episode of

Effective marketing programs today focus on accuracy and access to information, a clean digital footprint, and an omnichannel patient experience. Research-based decisions and personalized communication are the keys to differentiating from competitors and creating

According to Press Ganey’s 2021 Consumer Experience Trends in Healthcare report, patients rely on digital resources more than twice as much as provider referrals when choosing a healthcare provider today -- meaning you have