Most healthcare providers are aware that their practice is vulnerable to competitors. Patients today are more educated about their provider choices and will look at online reviews of your practice on Google and doctor
Facebook, Twitter, and Pinterest, Oh my! You want to get your practice on social media, but where do you even start? By now, you know everybody including their Grandma is on social media in some
So you’re expanding or moving your office. That’s great news, but now what? Don’t pull out the ribbon cutting scissors just yet, you’ve got some work to do! While something that is new is exciting,
Content is king. Content marketing really works. … You’ve probably heard something like that a dozen times by now, right? Everywhere you turn on the internet for marketing help or even in local networking groups,
Do you want to grow your medical practice easier, faster and more effectively? Â How can you, as a medical practice administrator, a physician managing your own clinic or a medical marketing professional, engage potential
Is your patient top-of-mind in your marketing strategy? They should be. Having a patient-first marketing strategy, something we have been championing since 2006, can help drive ROI, reduce time spent on marketing planning and provide
All things being equal, why would a patient choose your practice over the one around the corner? Here’s a hint: it’s not your doctor’s credentials. Traditionally, and even until recently, doctors’ and physicians’ approaches
Yep, you read that right. A website redesign helped a practice earn more appointments in one month than they did throughout the previous year. How was that accomplished? What can you do to achieve similar
It happens all the time. You go to a website like Amazon, browse a few items (new shoes, anyone?) and then the next thing you know, you see the shoes everywhere you go online. Well,
All things equal, why would a patient choose your practice over one down the street? Hint: it’s not your doctor’s credentials. In this episode, we discuss how a patient-centered marketing approach can create an
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