You wouldn’t want anyone but a certified PA helping you or your doctors in the operating room, right? Ditto for your dental work –– you wouldn’t trust your mouth to just any quack with
Are you using a targeted social media strategy aimed at the patients you want to serve, combined with a content-focused strategy to boost your rank on search engines? How about participating in community events and
We all set personal goals for the new year (lose weight, spend more time with family) but for most of us, by March (or often sooner), these goals become a thing of the past.
Want to know how to attract and retain patients in today’s self-referral, consumer-focused world? The tech-savvy online patient has plenty of choices when it comes to deciding on their healthcare provider (insurance limitations aside).
In this episode, we share two things you can put on your task list for 2018 that will pay great dividends for both your online reputation and boosting physician referrals in the year ahead.
Have you and your practice managers recently been asking yourselves “how are we going to market ourselves in the new year?” You’re not alone. It seems like every year, right after Thanksgiving, medical practices
Have you been swamped (as we have) preparing for the year-end? Well, it’s time to stop, slow down, and take stock of what’s in store for marketing your practice in 2018. Sit back and
A basic new website. Pennies on the dollar. A 300% increase in organic search traffic and 1,800 appointment requests in a single year. Not too shabby for having virtually no digital marketing budget, right?
In this episode, we’ll discuss how to make online reviews work for you and share a few examples of what medical practices just like yours are doing to stay ahead of the curve. We
Ep. 139 | Eclipsing the Competition: How a Well-Timed Facebook Video Earned More Than 60,000 Views in 3 Days for Local OphthalmologistMarketingInsights 2017-10-04T14:54:40+00:00
One video. Five minutes. More than 140,000 impressions and 60,000 views. Sounds like a pretty good return on investment, no? The truth is, getting positive media attention can be tough these days, especially when you’re