As a result of the pandemic, we saw technology play an increased role in just about every level of patient acquisition, scheduling, and communication. Patient expectations continue to evolve, and your marketing efforts must
What do you need to know to market your doctors in 2021? In this episode, Jennifer and Corey explain the 4 healthcare marketing trends that matter most in 2021 and share how you should
Reputation management for doctors is essential for ensuring a clean digital footprint online. Using your reputation to attract and retain patients is a key component of any successful marketing strategy. In fact, studies show
With more than 50% of older adults watching YouTube daily, now is the time to brush off your video marketing strategy and evaluate how your medical practice can use YouTube to attract and retain
Physicians and practice managers can put their values into action, support medical research and training, and offer community service by starting a medical nonprofit organization. Idealism is great, but realism means there are important
Find out what Yelp’s new feature does to warn consumers about businesses who have been accused of racism and what Press Ganey’s purchase of Doctor.com means for your surveys and reviews in this episode
Our employees go through HIPAA training but have you warned them about her angry cousin, TCPA? In this week’s episode of the DrMarketingTips Podcast, Jennifer sits down with neurosurgeon and attorney, Dr. Jeff Segal
Doctors and medical practice managers typically don’t have as much time as they’d like to focus on tax strategies, reducing debt and creating wealth to generate long-term security. So, how can you create financial
There’s no denying the type of content you’re able to produce in a COVID-centric environment may not be ideal, but that doesn’t make it any less effective or important. In fact, PR Week recently
Nothing says Monday like an inbox of negative patient reviews. But, what can you do about negative reviews and when should you say, enough is enough?  In this week’s episode of the DrMarketingTips Podcast,
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