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Insight Marketing Group President Jennifer Thompson Joins Healthcare Leadership Podcast as Co-Host
Insight Marketing Group President Jennifer Thompson has joined the Healthcare Leadership Podcast as the show’s co-host to deliver her unique perspective of marketing thought leadership to the
Ep. 274 | Step-by-Step Email Automation Guide Guaranteed to Work
We recently launched an email automation series for a plastic surgery client and it did so well we had to devote an episode to it. Did you
Ep. 273 | An Easier Way to Survey Employees and The Importance of Feedback
Your practice’s responsiveness to employee feedback may lead to higher retention rates, improved productivity, better patient care, and higher employee morale. Sounds pretty great, right? Surveying your
Ep. 272 | How to Track Social Media ROI
Do you know how much ROI your social media is honestly generating? If you’re like most medical marketers, you’re probably thinking, “Maybe? Sorta?” Don’t worry, attribution of
Ep. 271 | 2022 Planning Considerations: Owning the Message, the Data, and the Media
In September we attended the 2021 Traffic & Conversion Summit to hear firsthand what some of the leaders in digital marketing are doing to deliver for their
Ep. 270 | How to Attract and Retain Employees at Your Medical Practice
In today’s market, attracting and retaining employees is difficult for practices across the country. So, how can you get the right talent in your medical practice? Let’s
Ep. 269 | Dangers and Takeaways from the 1-800 Contacts, Warby Parker Lawsuit
Can you bid on a competitor’s name on the Google Ads platform? Not if your competitor is 1-800 Contacts. The online retailer recently brought a trademark infringement
Ep. 268 | 5 Tips to Keep Your Website Safe
Having a proactive plan to keep your medical practice’s website secure can save you a lot of time, money and headache. In this episode, Jennifer and Corey
