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Why LinkedIn Matters to Your Medical Practice
LinkedIn matters to your medical practice more than you may think. LinkedIn can be a game-changer for sourcing and acquiring the best talent out there, particularly if
Ep. 157 | Developing a HIPAA-Compliant Social Media Strategy that Attracts and Retains Patients
Are you interested in applying a HIPAA-compliant social media strategy to manage and improve your online reputation and boost your authority among current and prospective patients? Of
Here’s Why—and How—You Should Use Instagram at Your Medical Practice
Instagram is wildly popular. If you are not using it to reach patients, it’s time to start. With a global user rate of 1.440 billion people daily,
Ep. 156 | Hear What Practice Managers Say Their Greatest Marketing Challenge Is
This episode was taken at Dry Eye University in Orlando, FL, where we asked optometry and ophthalmology practice managers and physicians from around the globe what their
6 Ways Pinterest Can Help Your Practice
If you’re scratching your head right now asking yourself “what the heck is Pinterest?” you’re in good company. You probably wouldn’t be surprised to learn that many
Ep. 155 | How Will Google’s New “Gated Review” Policy Affect Your Medical Practice?
Just when you think you’ve got your online review process all sorted out, and things are running hunky dory — BAM! Here comes Google with yet another
6 Tips to Prevent Negative Reviews
Bad reviews are bad for business. They negatively influence your online reputation and can even drive away potential patients. Wouldn’t it be nice to stop a negative
This is How Your Practice Needs to Use YouTube to Stay Ahead of the Game
Did you know that you have a powerful tool right at your fingertips to help you attract new patients, engage the ones you already have, strengthen employee


