Ep. 157 | Developing a HIPAA-Compliant Social Media Strategy that Attracts and Retains Patients

Social Media Rule_Insight Marketing Group_Marketing for Medical Practices

Are you interested in applying a HIPAA-compliant social media strategy to manage and improve your online reputation and boost your authority among current and prospective patients?

Of course you are.

This week’s episode was inspired by a presentation we gave at the Athletic Trainers Association Annual Conference (ATAF) July 14 in Lake Buena Vista, Florida. Although primarily geared toward athletic trainers, we realized that these hands-on strategies are applicable to medical practices of all shapes and sizes and wanted to share this great resource with our listeners (that’s you!).

Join us as we break down how you can take control of both your online reputation and digital footprint and develop a HIPAA-compliant social media strategy tailor-made for your practice.

Tune In to Discover:

  • The exact steps needed to take control of your practice’s digital footprint, maintain HIPAA compliance, and avoid the reputation damage caused by negative online reviews
  • Why developing a social media strategy is vital to building confidence, trust, and authority with existing and potential patients
  • What it takes to boost employee engagement
  • What technology and tools are available to create a HIPAA-compliant social media strategy that will amplify patient satisfaction and retention in the short- and long-term

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2018-07-20T13:25:56+00:00