Articles
Below you’ll find different articles that we’ve put together. These articles were created with the intent to provide knowledge and be used as a tool to help make you a great medical marketer. We’ll share tips, tricks and step-by-step guides for what works and what doesn’t.
Our articles will be based around ongoing topics about current events and issues that we feel can use some guidance. We aim to make your life easier while helping your practice stand out from your competitors.
Our Latest Articles Are Listed Below:
Medical Practice Growth: Need Patients? This is How You Get Them
Jennifer Thompson, CEO and President of Insight Marketing Group, contributed to MGMA's "Advanced Strategy for Medical Practice Leaders: Operations Management Edition.” It provides the know-how to boost your practice's operations and marketing for today’s patients. This book offers practical strategies to improve efficiency and attract more patients.
A New Digital Era for Sano
Sano Orthopedics is expanding beyond orthopedics to become a true multispecialty practice. This growth includes adding vascular services and more specialties in the near future, marking a pivotal shift for the practice. To support this significant expansion, Insight Marketing Group partnered with Sano to launch a new website
Ponte Vedra Concierge Medicine: New Brand & Website Launch
Launching a new practice requires careful planning and a strong digital presence to establish credibility and attract new patients immediately. Insight Marketing Group is excited to partner with Ponte Vedra Concierge Medicine to create a new brand and a new website that serves as the practice’s digital front
Revamped for Results: A Deep Dive into the New Sunstone Counselors Website
A website is more than just an online brochure. It's a powerful tool for client engagement, education, and conversion. Insight Marketing Group is proud to have partnered with Sunstone Counselors to create a new website that not only reflects their commitment to client care but also enhances the
Navigating the Healthcare Talent Crisis: An Integrated Approach to Recruitment and Retention
As the director of a busy primary care practice in downtown Chicago, Dr. Ethan Smith thought he had seen it all in his 20 years of medicine. But nothing prepared him for the staffing shortages that hit his clinic last year. With two nurses out on unexpected medical leave
How to Promote ENT Wellness & Self-Care
You know Valentine's Day, right? The day of heart-shaped chocolates, love letters, and romantic dinners? Well, it's also a perfect time for us to chat about showing some love to ourselves, especially regarding the trio we often take for granted: our ears, nose, and throat (yep, the ENTs!).
