Articles
Below you’ll find different articles that we’ve put together. These articles were created with the intent to provide knowledge and be used as a tool to help make you a great medical marketer. We’ll share tips, tricks and step-by-step guides for what works and what doesn’t.
Our articles will be based around ongoing topics about current events and issues that we feel can use some guidance. We aim to make your life easier while helping your practice stand out from your competitors.
Our Latest Articles Are Listed Below:
Market to Your Existing Patients
Like any business, your medical practice needs cash flow. And, the fastest way to increase cash flow is to bring in new business. You want to bring the most dollars in while limiting the amount of dollars going out. It’s that simple. That’s why I cannot stress enough how important
How Traditional Public Relations is Like the Current Season of True Blood
Some people out there will argue that traditional public relations as it was once known is dead (or, rather, dying a slow death). Others will say that traditional public relations has simply evolved – that the message is the same but the delivery of the message is what has
Consider New Reasons to Market Your Practice
Need more patients? Then market your practice! It’s easy to get lost in the day to day of what’s going on inside the walls of your busy medical practice, but there are things going on in the outside world that are on everybody’s mind. Consider creative ways to become
Do Google Hangouts Make Sense for Your Practice?
Google+ made a big splash this week when it was announced Wednesday that the service is teaming up with the NFL to bring its Hangout video chats to the league’s fantasy football program allowing members to hold video chats with each other from their fantasy team homepage and trash
Potential Patients are Interacting on Social Media – Part 2
This is the second in a series of post on this topic. For part two, you need to create a plan for responding when your audience becomes engaged. Remember, the more engagement you create from your content, especially on social sites, the better traffic potential for your website. Phase 2 When
Potential Patients are Interacting on Your Social Media Accounts, Now What?
Do you know what to do once patients actually start interacting with your social media accounts? What's the best strategy to earn and keep engagement? By now, we hope your office has set up the social media channels that make sense for you. Whether that’s Facebook, Twitter, Google+ or
