Articles
Below you’ll find different articles that we’ve put together. These articles were created with the intent to provide knowledge and be used as a tool to help make you a great medical marketer. We’ll share tips, tricks and step-by-step guides for what works and what doesn’t.
Our articles will be based around ongoing topics about current events and issues that we feel can use some guidance. We aim to make your life easier while helping your practice stand out from your competitors.
Our Latest Articles Are Listed Below:
5 Strategies to Become a More Efficient Medical Practice Administrator
Check and check. We’ve been there too, and we’ve seen it hundreds of times with clients at offices just like yours. You’ve got a challenging schedule. There’s a daunting to-do list buried under a few files. And don’t even mention the little questions from doctors and staff that
Is Your Marketing Getting Results, or Just Making Noise?
In the high-cost world of advertising, how do you know you’re spending your dollars in the right place? Tracking your advertising and marketing results is incredibly important to ensure your campaign is not only branding your medical practice (making noise), but it’s also driving viewers/readers to your office (getting
The Importance of Controlling Information
As cheesy and overused as that phrase is... it’s hard to deny. Information has the power to make or break your practice; but in this day and age, the name of the game is information control. There are plenty of ways to practice controlling information that comes in and out
How to Easily Build an Email List and Use it Effectively
Do you want to email current and potential patients to increase your marketing efforts? Not sure how to get started? Discover how to easily build an email list and use it effectively below. One of the cheapest, most effective ways to market and grow your practice is through targeted
Does Your Practice Need a New Website?
Websites have changed drastically in just the last few years. Is yours up to date? When was the last time you upgraded your practice's website? Do you recall? If not, that's a good sign that it might be time to update your online presence. Since small
10 Tips to Making a Great Practice Brochure
Creating a brochure isn't hard, but these tips are meant to make it even easier. Do you want to know how to create a gorgeous practice brochure that people actually want to pick up and read? As a general rule, people like pretty things. Newsflash - we
