Do you feel like your pharmacy's marketing strategy needs a refill? In today's competitive landscape, connecting with customers and standing out from the crowd is more important than ever. That's why we've created the
Are you a therapist looking to expand your reach and make a deeper impact in 2025? Mental health awareness is thankfully on the rise, and so is access to therapy. With telemedicine, virtual therapy
Alright, friends, buckle up. Healthcare is in the middle of a seismic shift, and if you’re in the game—whether you’re running an independent practice, leading a hospital team, or just trying to keep up—you
The way people search is changing—not in small, predictable steps, but seismic, irreversible ways. AI is no longer a buzzword or a "future" concept. It’s here, reshaping how patients find, evaluate, and choose their
Jennifer Thompson, CEO and President of Insight Marketing Group, contributed to MGMA's "Advanced Strategy for Medical Practice Leaders: Operations Management Edition.” It provides the know-how to boost your practice's operations and marketing for today’s
Did you know that 72% of internet users look online for health information, and 62% of smartphone owners use their devices to seek out health-related content? With such a high demand for health information,
As the director of a busy primary care practice in downtown Chicago, Dr. Ethan Smith thought he had seen it all in his 20 years of medicine. But nothing prepared him for the staffing shortages
With nearly 1,700 accredited pharmacies throughout the U.S., standing out amongst the competition can be a real challenge. If you’re looking for easy, inexpensive ways for your specialty or compounding pharmacy to stand out
TikTok has emerged as a popular platform for short-form videos, with millions of users and a rapidly growing user base. If you’re looking to grow your TikTok presence, one of the most effective strategies
As competition grows in the medical field, practices must develop tactics to help them beat their competitors. One of the best methods for improving your online presence is through content, a reliable source of
