In this episode of the DrMarketingTips podcast, Jennifer sits down with independent radiation oncologist Dr. Maneesh Gossain to discuss his office's latest marketing challenges. In today's internet-focused world, it's becoming more important to find
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In this week’s episode of the DrMarketingTips Podcast, Corey and Jennifer discuss exactly how one practice increased online appointment requests by 143% in only six weeks without spending a single dime. Faced with a
This week on the DrMarketingTips podcast, Jennifer and Corey discuss how your medical practice can achieve Ritz-Carlton-like patient care standards by making small, incremental changes in how you go about delivering customer service. As
Replacing employees can cost upward of 50% of the employee’s annual salary, not to mention the headache and lost productivity to your medical practice. Having a gameplan to develop and engage your employees can
The American Society of Ophthalmic Administrators (ASOA), an organization that empowers ophthalmic leaders to elevate the business of ophthalmology through education, innovation, support, and collaboration, hosted Insight Marketing Group president Jennifer Thompson as a
Back from the ASOA (American Society of Ophthalmic Administrators) Annual Conference in sunny San Diego, CA, Jennifer and Corey share their insights and takeaways in this week’s episode of the DrMarketingTips podcast. Several key
This week, we introduce the final installment of our four-part series which now totals more than one hundred different action items to improve the patient experience at your medical practice. In this episode, we
This week on the DrMarketingTips Podcast, Jennifer shares valuable new data about the buying preferences of Generation Z consumers and outlines exactly how these 75 million American youngsters could wreak havoc on the way
This week we are continuing our theme of bringing you 25 (more!) ways to improve the patient experience. From enhancing your patient parking to accurately communicating office wait times, this episode is chock-full of
The Medical Group Management Association (MGMA), one of the nation’s premier associations for medical practice leaders and professionals, featured our very own Jennifer Thompson, president of Insight Marketing Group. Jennifer was a featured speaker