Articles
Below you’ll find different articles that we’ve put together. These articles were created with the intent to provide knowledge and be used as a tool to help make you a great medical marketer. We’ll share tips, tricks and step-by-step guides for what works and what doesn’t.
Our articles will be based around ongoing topics about current events and issues that we feel can use some guidance. We aim to make your life easier while helping your practice stand out from your competitors.
Our Latest Articles Are Listed Below:
Maintaining a Personal Touch on Reputation Management Sites
How can you maintain a personal touch on reputation management sites? As more patients shift to voicing their opinions online, medical practices are faced with claiming, updating, monitoring and responding to feedback across more sites than we care to count. As these sites (HealthGrades.com, Vitals.com, Yelp.com, RateMDs.com) continue to
How to Make Your Website Mobile-Friendly
This practice's mobile-optimized website automatically changes orientation to display correctly on any screen. Did you know many visitors arrive at your website via a mobile device? Is your website designed to be simply navigated from a phone or tablet and to convert appointments? We've seen that,
How to Get the Most Out of Your Social Media Posts
How can you use social media posts to engage and retain patients? What are some of the easiest tips to make your social media efforts worthwhile? We all know Twitter, Facebook, YouTube, LinkedIn and other social media sites can play an important role in your practice. These sites,
4 Ways to Get More Patient Referrals Online
Having an optimized online presence to attract patient referrals is of the utmost importance for today’s medical practices. According to a study conducted by Google and Compete, Inc., 84 percent of patients use both online and offline sources for medical practice and hospital research. One of the first steps
FAQ: How Can I Get More Patients in the Door?
Use answers to these common questions to help fill your lobby. Do you want to know a few easy ways to get more patients in the door? Are you wondering how you can fill appointment slots with little to no marketing budget? Most medical practices ‘do’
Getting the Most Out of Every Phone Call to Your Practice
Patients said phone calls were the worst part about the office experience. So, we thought, “How can we make phone calls better for our client and their patients?” Now that it’s not just about insurance anymore, patient satisfaction is front and center for medical practices. Below you’ll find
