Physicians are busy. Between managing clinic schedules, surgery schedules, running a business and dealing with a tough regulatory environment, the last thing they should need to worry about is what people are saying about them online. Yet, negative patient reviews happen, mis-information gets out there, and search rankings can make or break a practice.
Tune in today to hear directly from one leading surgeon who has taken a proactive approach to managing his online reputation and how it has helped him grow his practice and improve his brand online.
In this episode we’re joined by Basil R. Besh, M.D., a Board Certified Orthopaedic surgeon specializing in hand, wrist & elbow conditions. Dr. Besh manages a successful Silicon Valley private practice and also serves on the Board of Councilors of the and has received numerous awards from Vitals including the Vitals Patients’ Choice Award and Vitals Top 10 Hand Surgeons in California Award.
Let’s find out how this doctor manages his reputation online.
Tune In to Discover:
- The importance of marketing a small private practice from the doctor’s perspective
- How consumer selection impacts marketing decisions
- What it takes to manage your reputation online and the role that employees play
- Why you need to be aware of what’s out there about you
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