Website Design

The Orlando Orthopaedic Center Foundation Website, designed by Insight Marketing Group

70% of potential patients are going online before scheduling an appointment.  Needless to say, if your practice does not have a website then you are out of the game.  In fact, searches on healthcare are the 3^rd most common activity online and you need to be front and center during this activity if you are going to get more business.

In order for your practice to implement an effective inbound marketing strategy that includes content management, social media integration and reputation management, you’ll need a dynamic website.

It doesn’t need to be expensive.  In fact, there are thousands upon thousands of templates out there that will do the trick.

• WordPress is a site to host your blog or your entire website that often helps with SEO efforts.
• Sites are typically optimized for social media interaction and content scaling.
• Many templates can create sites that are optimized for mobile and tablet users (a rapidly growing segment of patients).

Our Services:

• Website Design: Since pretty much everything about our inbound marketing program is meant to drive patients to your website, of course we can help you get a new website. Our preference is to work with templates and CMS (content management systems) as to keep cost down for you while delivering maximum results for your inbound marketing program.
• Analytics: All of the websites we work with will be fitted with Google Analytics and other tracking mechanisms.  Think of it like a race car and we’re always looking at ways to optimize to increase performance – constantly tightening this, loosening that, etc.
• Training: The beauty of a template based website built in a program like WordPress is that it’s very easy to update.  We’ll train your staff so that they can do it themselves should you ever want somebody else under your hood.
• Project Management: If you already have a company who manages your website, we can work with your preferred vendor to optimize your current site to work with a dynamic inbound marketing program.

Samples of Our Work:

• 

  The Ear, Nose, Throat and Plastic Surgery Associates Website

  ENT Orlando – Template website with customizable slider, features and dynamic content management system.

• Orlando Orthopaedic Center Foundation – Template website designed as compliment website to main practice.
• Alanser – Spanish Language Translation for Businesses – Template-based design.
• Insight Magazine – Custom Template designed for dynamic content
• Orlando Orthopaedic Center – An example of a site we didn’t build, but work on it daily with a preferred vendor for our client.

To learn more about what we can do for your practice, click to see What We Do So You Don’t Have To.

For a Free Custom Quote, call 407.382.5660