With as much work as we do helping to manage the online reputations of our physician clients, it is critical that practice managers focus not just on doctor bedside manner but also take a look at their front line employees as well.  Just this past week we had a client who received a very negative [...]

ORLANDO, Fla. (July 31, 2012) – Insight Marketing Group announced the launch of their Online Reputation Management Subscription Service today, allowing physicians to pay a low monthly fee and have dozens of the most popular physician rating profile websites claimed, managed and monitored. The program is meant to take the hassle away from physicians of [...]

Sometimes we’re so focused on getting in front of new people that we forget about telling our story to the patients we’ve already got.  Check out this short video about marketing to your best patient: the one you’ve already got.

Just about every potential patient is researching you online before they call to schedule an appointment.  Getting on the front page of Google has never been more important and we’ve written a lot of free tips for doing so in our Practice Management blog.  Yes, you can pay to get on the front page, but doing [...]

Managing your online reputation is critical to getting new patients in the door.  Why?  Because your patients are now going to the internet first before calling your office to make an appointment. What they see when they search your name will determine whether they come to you or your nearest competitor – and thanks to [...]