Jennifer Thompson’s August Florida MD Magazine Article – Physician Ranking Websites for Your Practice
Each month Insight Marketing Group President Jennfier Thompson is a featured guest writer in Florida MD Magazine offering healthcare specific practice building tips. Topics range from using social media to public relations and community outreach efforts. To view her latest column in the August 2010 issue in its entirety, ... [Read More]
Effective Marketing Strategies for Real Estate Professionals (or anybody who has a family to feed)
by Jennifer Thompson
Whether you are a third generation Realtor® or you’re brand new to what can be a very exciting and lucrative career, you would probably agree that the real estate business is constantly evolving. There are times when the market is strong and everything seems to sell within days and there are times ... [Read More]
Seven Marketing Trends for 2007
By: Jennifer Thompson, Insight Marketing Group
Green is Good
2006 was the year that Americans raised their environmental eyebrows. It was also the year that Al Gore’s Inconvenient Truth made its way to television sets. The success of such retailers as Whole Foods over the past few years and the ... [Read More]
4 P’s Start with the C — Developing Your Marketing Mindset
by Jennifer Thompson
If you have ever taken a Marketing 101 class, then you’ve probably been exposed to the concept of the four ‘Ps’: Product, Price, Promotion and Placement. As marketers, we use the four ‘Ps’ to differentiate ourselves from our competition. They are also part of what is often referred to as the marketing mix. ... [Read More]
What Makes a Good Website?
by Rob Croll
Is your website adding to your business’s ... [Read More]