All Posts By: Insight Marketing Group
Posted by Insight Marketing Group on May 18, 2012 · Leave a Comment
It seems that everyday there is a new website out there offering patient evaluations about their experience at your office. A few weeks ago we noticed that Vitals.com had started posting video reviews on select specialties. Depending on the depth of your experience, the reviews posted by your patients (or often disgruntled employees or possibly [...]
Filed under General Business, Sales & Marketing, Uncategorized Tags: content creation, content marketing, front page, Medical Marketing, practice development, ratemd, reputation management, strategy, tips
Posted by Insight Marketing Group on May 18, 2012 · Leave a Comment
1 – Find out what’s being said – Google Yourself The quickest and easiest way to find out what’s being said about you and your practice is to do a quick Google Search on your name. Sign up for Google Alerts and receive a weekly email with any new posts that include your name in [...]
Filed under Uncategorized Tags: Medical Marketing, practice development, reputation management, strategy, tips
Posted by Insight Marketing Group on March 28, 2012 · 1 Comment
In the high-cost world of advertising, how do you know you’re spending your dollars in the right place? Tracking your advertising and marketing results is incredibly important to ensure your campaign is not only branding your medical practice (making noise), but it’s also driving viewers/readers to your office (getting results). Better still, if you know [...]
Filed under Sales & Marketing Tags: doctor, health, Marketing, Medical, Medical Marketing, physician, physician referral, practice development, private practice, strategy, tips, tricks
Posted by Insight Marketing Group on March 27, 2012 · Leave a Comment
You’ve developed a marketing plan and you feel confident is has all the potential in the world to benefit your practice. Now what? Well, you’ll need to figure out how to get from point A to point B. And, just like when you travel, you’ll need an efficient vehicle to take you and your practice [...]
Filed under Sales & Marketing Tags: health, Marketing, Medical Marketing, physician, practice development, private practice
Posted by Insight Marketing Group on March 22, 2012 · 1 Comment
How can you get your practice on the front page of Google? What can you do to increase your search rankings? Take a look at the presentation we put together below for our featured speaking opportunity at this month’s Medical Office Resources of Florida meeting to learn more. You’ll find a brief overview of how [...]
Filed under Sales & Marketing Tags: brand, central florida, content creation, customer, doctor, facebook, free, front page, google, media, Medical, metro, office, organic ranking, orlando, oscelola, patient, physician, places, ratemd, rating, reputation management, review, Seminole, site, social, tips, tricks, twitter